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This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

market

>Tag:market

Managing the Parts Business

This is a business everyone thinks they understand. What don’t they know?

We talked about the management of the service business last month, and now I want to focus on the parts business.

This is simple, isn’t it? Everyone knows how to operate a parts business. You have a room out back to put the parts and […]

By | July 15th, 2014|Categories: Articles and News|Tags: , , |

Market Coverage 101

If we don’t look after our customers, someone else will.

I often talk about customer retention I and customer satisfaction. Many of you have acted on a lot of different fronts. Here is one I think we should prioritize much more highly—market coverage.

Market coverage is an interesting title, isn’t it? It covers a lot of sins.

To […]

By | April 15th, 2014|Categories: Articles and News|Tags: , , |

How Are We Doing?

Too often we complain, but we can explain.

Since the end of 2013 I have been in communications with several hundred people through my consulting practice, the classrooms in management training, or at conventions. I’ve typically tried to get a read on the outlook and attitudes of the people in the various industries. This year more […]

By | March 15th, 2014|Categories: Articles and News|Tags: , , |

Market Capture Rates

Are we stuck in a rut or settling for inferior levels of product support revenue?

For decades we have been given a pass on our performance in the market when we consider Parts and Service. There is not a universally accepted market share calculator. This means that parts and service management is given a pass on […]

By | March 15th, 2013|Categories: Articles and News|Tags: , , |

Making Money Is a By-Product of Being in Business

It’s not the reason you are in business.

Often when I visit schools, I ask the students why they think people are in business and almost without exception they say “to make money.” We then engage in an interesting discussion on business. At the end of our discussion, they begrudgingly agree that making money is not […]

By | October 15th, 2012|Categories: Articles and News|Tags: , , |

Increasing Optimism

The market is what we make of it.

Now that the market optimism seems to be at a high level I can get something off my chest. For too long now many of us have been struggling with the fact that the market is bad. More importantly we have been holding on waiting for the market […]

By | March 15th, 2004|Categories: Articles and News|Tags: , , , |

Don’t Miss The Boat

Make sure you implement processes that increase service profitability.

A complaint is a gift. It gives dealerships the opportunity to right a wrong (perceived or actual), re-establish credibility and trust, and win additional business.

AED gave your customers a chance to complain in its just-published Product Support Opportunities Handbook, the second in a series of exclusive studies […]

By | August 15th, 2002|Categories: Articles and News|Tags: , , |

Segmentation Is The Key To Customer Satisfaction

Without really knowing their customers and splitting them up in some sensible way, dealers may be more vulnerable when the market is less robust than today.

It’s probably safe to say that by now most dealers have some manner of customer satisfaction program in place, whether as a result of surveys initiated by the […]

By | August 15th, 1998|Categories: Articles and News|Tags: , , |